Nineteen designers and collectives were commissioned
to design a poster for the design exhibition in which
they participate. Instead of bringing work from the
outside to the gallery, the work is made for the gallery.
Instead of recreating the context for the exhibition,
gallery conditions are the context for the work.
The posters function on two levels: the collection of
posters constitutes the exhibition, and copies of the
posters are spread around the city to inform visitors
about the exhibition.